Shopify case studies across redesigns, migrations and complex commerce builds

Selected Shopify work

Shopify work shaped around the business behind the storefront.

A cross-section of storefront design, migrations and custom Shopify work across categories and markets.

Selected case studies

Different business models.
Different Shopify requirements.

Pet wellness, skincare, natural stone and electronics each demand different decisions around discovery, merchandising, product data and buying flows.

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Selected case studies
Plentum storefront experience

Case study

Plentum

Multi-market storefront

Plentum
View Plentum case study
Supergoop skincare campaign

Case study

Supergoop

Skincare D2C

Supergoop
View Supergoop case study
Royale Stones storefront experience

Case study

Royale Stones

Natural stone commerce

Royale Stones
View Royale Stones case study
OZRC storefront experience

Case study

OZRC

Electronics commerce

OZRC
View OZRC case study

More case studies

More Shopify work,
built around the hard parts.

Three different engagements — premium custom design with international SEO, an SEO-sensitive BigCommerce migration, and a maintainable theme-based rebuild.

VibeMax intimate wellness product styled on a bedside table

Intimate wellness

Strap-On-Me

A premium custom Shopify experience built with careful SEO nuance across languages and international markets.

  • Premium Custom Design
  • SEO Nuances
  • Multi-Language SEO
View case study
Medi-Tape professional kinesiology taping brand

Health & wellness

Medi-Tape

A BigCommerce migration designed to protect more than a decade of search equity, content history and organic discovery.

  • BigCommerce → Shopify
  • 15+ Years SEO Equity
  • 500+ Blog Redirects
View case study
StillerSafe anti-glare screen protection and device accessories

Device protection & accessories

StillerSafe

A practical BigCommerce-to-Shopify migration that moved the brand from a custom build to a maintainable theme system.

  • BigCommerce → Shopify
  • Theme Migration
  • Scalable Storefront
View case study

Additional project highlights

A wider view of the commerce problems we've been asked to solve.

Large catalogues, B2B buying, theme migrations, multilingual builds, custom search, custom pricing and bespoke commerce logic — nine briefs that required different implementation choices.

Mill End Fabrics luxury upholstery and drapery homepage banner

USA · Home fabrics

Mill End Fabrics

A 40K-product home-fabrics catalogue migration for the US market.

  • 40K Product Catalogue
  • Catalogue Migration
  • USA
SayHay plant-based drinking straws

Worldwide · Organic consumables

SayHay

A B2B website for an organic consumables brand serving customers worldwide.

  • B2B Website
  • Worldwide
  • Organic Consumables
Trendy Hair beauty portrait

New Zealand · Hair extensions

Trendy Hair

A hair-extension store migration from a custom build to a templated theme.

  • Custom → Theme
  • Store Migration
  • New Zealand
Orange Audio product campaign artwork from the European storefront

EU · Audio systems

Orange Audio

Brand-specific, multilingual product-spec templates for an EU audio catalogue, including legal content.

  • Multi-Language
  • Product Spec Templates
  • Legal Content
MCH food storefront hero featuring its specialist meal range

CHINA · FOOD · FROM WOOCOMMERCE→

MCH

Custom combo functionality for a Mainland China food storefront on WooCommerce.

  • WooCommerce
  • Custom Combo
  • Mainland China
1969 intimate wellness product styling

France · Multi-brand store

1969

A multi-brand ecommerce storefront built for the French market.

  • Multi-Brand Store
  • France
  • Multi-Category Commerce
Krausler electronic appliance storefront featuring its high-speed hair dryer

India · Electronic appliances

Krausler

An electronic-appliance storefront built for the Indian market.

  • Electronic Appliances
  • India
  • Product-Led Storefront
Lux Art Silks pink flowers in a white vase

USA · B2B

Lux Art Silks

A US B2B storefront with custom search and custom pricing requirements.

  • Custom Search
  • B2B
  • Custom Pricing
Raisove Chinese-language diamond jewelry storefront in Hong Kong

Hong Kong, China · Jewelry

Raisove

Chinese-language ecommerce development for the Hong Kong market.

  • Chinese Language
  • Hong Kong
  • Localized Development

Beyond the interface

What complex Shopify work has to get right.

The storefront is only one layer. The build also has to protect search visibility, support product discovery, fit the buying model and stay workable after launch.

A clearer buying journey

Information architecture, PDP hierarchy and buying flows should make complex products easier to understand and purchase.

Product discovery that matches intent

Search, filters, metafields and catalogue structure should reflect the information customers actually use to find the right product.

Migration continuity

URLs, redirects, SEO history and product data need to be planned before launch so platform change does not create avoidable risk.

A maintainable commerce system

Reusable templates and structured data should give internal teams more control without adding unnecessary custom dependency.

For complex Shopify briefs

Planning a Shopify rebuild, migration or custom commerce project?

We are a strong fit when the brief involves complex catalogues, custom buying logic, international storefronts, migration risk or a conversion-focused rebuild.

Selected brands we've worked with

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